Toronto, ON – November 13, 2020 – Friday the 13th may be perceived as unlucky for some, but Polaris Music Prize-winning (2019) Toronto artist, Haviah Mighty, continues to eradicate stigma through sound. Today, she releases Atlanticher first new single since her 2019 album, 13th Floor, continuing a trajectory of uncovering the unknown. Produced by Haviah and Mighty PrynceAtlantic examines the ugly truths of money, the roots of unequal labour, and its impact on marginalized communities worldwide. Watch the visualizer illustrated by BlackPowerBarbie and listen to Atlantic here   

We're dropping Atlantic on Friday, November 13, a perceived 'unlucky' date, continuing the process of shifting thought away from discarding the unknown as we did with 13th Floor. The process of producing/labouring goods for little or no compensation, is the basis of large corporations and conglomerates prospering and why some of these corporations are so successful to this day. In present day, we still collectively revolve around these concepts of money and value - the importance of it is instrumental to our livelihood  and with the media, misinformation and confusion of history, we labour and produce resources for big companies, and spend our little profits on the same resources our ancestors laboured  gold, diamonds etc. Even a lot of our food is still produced at the expense of marginalized groups of people,” Haviah says. 

This concept that we can't escape, is so disgusting, and the reason they say, 'money is the root of all evil’. Specifically, the Atlantic Ocean was used as a vessel of support for these wicked practices, at the expense of my Black ancestors. We were forced to come to the Americas to make this idea of value stronger, bigger, better, with very little benefit. Now we are the 'bottom of the barrel' in the Americas, a disposition I explore with the lyrics 'Never seen Atlanta, but we travel the Atlantic’. The singing vocals at the beginning and especially the end, are to represent our ancestors crying out  a reminder that they were so strong, so resilient, and still here, keeping us empowered. Our history is with them, and if we talk to them, learn from them, do our research  we will be stronger."

Read Haviah’s full statement on the inspiration behind Atlantic here.

Since the release of 13th Floor, Haviah has delivered an array of accompanying videos. Bag Up, directed by Keethan Krish and produced by Rack & Pinion, is a bold, fashion-forward look at Haviah stepping into her power. Watch the video here.  On Canada Day, Haviah launched her video for Thirteen, a song about the painful journey of Black people in North America. Referencing the Thirteenth Amendment abolishing slavery, the lyrics and illustrated video by Toronto artist, Theo Kapodistrias, expose the roots of systemic racism – watch it here.

In addition to an exclusive 12” vinyl release of 13th Floor, Haviah launched new merch, including two t-shirts, with a full-colour design by  Alexis Eke (who created Haviah’s Polaris poster) and a longsleeve featuring Haviah’s logo. Fans of Smoke can rock with Haviah’s signature line of rolling papers in partnership with Ziggi Papers, as a limited edition collector’s series. Each booklet includes 32 ultra-thin king size/slim papers made of a natural wood pulp mix, 32 king size filter tips, in a convenient fold-in and reusable rolling tray, with a collectible insert card. Fans must be 18+ in Canada / 21+ in the US to purchase. Find everything at Haviah’s webstore.

Last year, Haviah became the first Hip-Hop artist, as well as the first Black woman, to win the Polaris Music Prize for her 2019 album, 13th Floor. The project highlights Haviah’s relentless work ethic and vast sonic influences; ranging from classic Rap/Hip-Hop elements to Caribbean rhythms, frenetic electro and diverse instrumentation, while tackling marginalization and racism head-on as Haviah proclaims self-love as a Black woman. 

Haviah started a new decade off with U.S. headline shows, a major freestyle on 5 Fingers Of Death on SWAY in the Morning, a performance session for Paste, sets at Noise Pop Festival in San Francisco, The Basement in Los Angeles, an intimate Boiler Room jam in Vancouver, and plans to rock international festival stages (including SXSW, Osheaga, Ottawa Blues, FOCUS Wales and more) before the pandemic postponed events.

Atlantic marks the first offering of new music Haviah will share into 2021. While international touring remains at a standstill as Haviah eagerly awaits to get back on the stage to perform, she is staying creative in the studio and actively advocating for change in the community.

About Haviah Mighty
Haviah Mighty didn’t need to change her birth name when she decided to dedicate her career to music. In fact, Mighty couldn’t be more accurate a word to describe the artist, named one of XXL’s 15 Toronto Rappers You Should Know in 2019.

Raised in a musical household in Brampton, Ontario, Mighty started singing at the age of 4, rapping at 11, and producing at 15.

Well-known for being one of the three MCs who make up The Sorority — a hip-hop group born during an all-female cypher on International Women’s Day in 2016 — Mighty is making equally large waves as a solo artist. 

Haviah has been releasing music independently since 2009, but it was her project, Flower City (2017), that propelled her solo career into further success. Mighty’s Polaris Prize-winning album, 13th Floor (2019), is her most fully-realized project to date - making history as the first Hip-Hop artist and the first Black woman to ever receive the award. Garnering overwhelming praise from the likes of Pitchfork, Billboard, Hot New Hip Hop, and Lyrical Lemonade to name a few, Haviah continues to carve out spaces that boldly defy gendered expectations for women in Hip-Hop.

Haviah’s explosive live show, filled with in-your-face intensity and her fast, technical flows, has also quickly developed her reputation as one to keep an eye on, earning her opening slots for acclaimed artists like Ice Cube, Snoop Dogg, Rick Ross, Redman and Method Man, Sheck Wes, Nelly, Desiigner, and Kranium.

Listen to Atlantic | Watch Atlantic
Listen to 13th Floor
Purchase 13th Floor on vinyl here

Bag Up
Smoke (feat. Clairmont The Second)
Wishy Washy (feat. Omega Mighty)  
Waves (feat. Sean Leon) 
In Women Colour

DOWNLOAD – Hi Res Press Photo | DOWNLOAD – Hi Res Atlantic Artwork | DOWNLOAD – Hi Res 13th Floor Album Artwork